AI thrives on data but feeding it the right data is harder than it seems. As enterprises scale their AI initiatives, they face the challenge of managing diverse data pipelines, ensuring proximity to ...

Google is going full-court press on universal app campaigns (UAC) through a partnership with Unity Technologies, a company that makes development tools for game creators. Starting Thursday, Unity’s ...

AdMob’s new app-level setting offers more control over ad experience and performance, though the default opt-in signals. AdMob is rolling out a new app-level setting that controls high-engagement ads ...

SAN FRANCISCO--(BUSINESS WIRE)--Mintegral, a leading programmatic ad platform, announced today that it joined Google AdMob as a bidding and waterfall SDK network with supported ad formats of ...