A key account manager is a business professional whose primary function is to build customer relationships. Key account managers have broad responsibilities related to customer service, sales, ...

To succeed in key account management, sales staff need to change their role and their objective. Instead of pursuing short-term profit, they must concentrate on managing customer relationships and ...

As organizations try to be strategically significant to their customers, they inevitably realize the value and necessity of implementing a key account management program. Key account management ...

The medtech marketplace has experienced drastic changes in recent years. Economic forces have accelerated on hospitals, forcing them to become more cost conscious. Hospital purchasing has become more ...

So you have the title ‘key account manager’ and you are responsible for one or two ‘key accounts’. With the best of intentions, you seek to establish shared goals and plans where both parties ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

A sales territory manager and an account manager both work towards improving the flow of revenue into a company. But their responsibilities, pay and positions in their corporate structures differ. For ...

GREAT at organising? Get on with everyone? Then an Account Manager role could be just the job for you. Account managers serve as the liaison between companies and their customers, making it a vital ...

In this week’s executive interview, Jagdish C Belwal, CIO at Tata Motors Limited, along with his colleagues Vinod Sahay, who heads sales and marketing for Medium & Heavy Trucks, and Anurag Dubey, who ...